ADS.TXT 1.1 AND WHAT CHANGED?
08 Aug 2023
Ads.txt is a component initiated by Interactive Advertising Bureau (IAB) and launched in 2017. It serves as a text file on companies’ web servers to identify which other companies are authorized to sell your inventory to other programmatic buyers. The IAB Tech Lab developed ads.txt to provide more transparency in the programmatic world while fighting […]
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