Partnerships · Amazon Ads

Advertising built on signals, not proxies.

Amazon's shopping, streaming and browsing signals reach from Prime Video to the open web — audiences defined by purchase behavior, not proxies. As a Verified Partner we run it managed, or set up a seat of your own.

The recordAmazon Ads
Amazon Ads Verified Partnercampaigns managed, or in your own seatLive
Amazon DSP accessbilled from Istanbul or the UAE — one deskUSD + TL
Prime Video inventory on the same deskwe sell Amazon's ecosystem tooTR + Global
Amazon's advertising businessgrowing 22% a year — per Amazon$68B

This is where budgets are moving — not an experiment.

What the platform does

Purchase signals, put to work.

Targeting built on what people actually shop for, stream and watch — the difference shows most where buying intent decides the category: retail, travel, finance, apps.

Amazon DSP
275M+ in the US

Trillions of signals, in one buying seat.

A 275M+ monthly ad-supported audience in the US alone — per Amazon — reached on trillions of browsing, streaming and purchasing signals.

Brand+ & Performance+
Goal in, audience out

Amazon's AI campaign tiers.

Set the goal — awareness, CPA, ROAS — connect your signals, and the predictive models do the audience work, brand-safety and geo controls intact.

Streaming TV
Prime Video incl.

High-impact CTV through the DSP.

Prime Video, Twitch and premium third-party supply — streaming TV and online video in the same buy as everything else.

The retail layer
For sellers

Sponsored ads, run as one funnel.

Sponsored Products, Brands and Display — the endemic playbook, measured in New-to-Brand rate and ROAS.

Measurement
Now free

The clean room, without the toll.

Amazon Marketing Cloud — multi-touch attribution and custom audiences — is now free for every Sponsored Ads advertiser, no SQL required.

App growth
CPI / CPA

User acquisition, MMP-measured.

CPI/CPA-optimized UA with full MMP integration — AppsFlyer, Adjust, Kochava and Singular among the supported partners.

One DSP, the whole premium web

Every premium streaming TV service, one buy.

Netflix Disney Roku · ~80M US households Spotify SiriusXM ~80% of ad-supported streaming music minutes · per Amazon
Results Amazon publishes

Published numbers, not promises.

Amazon's own published results for the AI tiers — per Amazon, unBoxed 2025:

+34%
ROAS with Performance+ — sellers, up to
−68%
CPA with Performance+ — off-Amazon advertisers
+64%
purchases with Brand+ vs non-Brand+ tactics
31+
countries — Performance+ open to all advertisers

Selling on Amazon or not — the tiers are open. And the measurement behind them is the same clean room Amazon uses itself.

Through a Verified Partner

Managed end to end — or a seat of your own.

Amazon's advertising business passed $68 billion in 2025, growing 22% a year — this is where budgets are moving. As an Amazon Ads Verified Partner we work both ways: managed end to end — strategy, setup, optimization, reporting — or a seat of your own with us as close as you want. DSP access runs through both our Istanbul and UAE companies — Türkiye, the Gulf and international campaigns from one desk, billed in USD or TL. And because the same desk also sells Prime Video inventory, Türkiye and global, we plan buys with a seller's knowledge of the supply.

Questions, answered

Asked in every first call.

We already run three DSPs. Why Amazon?
The signal. Amazon's data is purchase behavior — not proxies. For categories where buying intent matters, it's a different instrument, not a duplicate.
Do we need to sell on Amazon?
No — the DSP buys on and off Amazon regardless. If you do sell there, the Sponsored layer stacks on top.
Managed, or our own seat?
Managed to start, seat when your team is ready — we've done both handovers.
What does it cost?
Media budget plus management, structure depending on seat vs managed — told plainly in the first call.
Contact

Talk to our team.

Tell us the goal and the markets — we'll show you what Amazon's signals can do for them.