Major SSPs
In order to monetize unfilled impressions from Google AdX/Ad Manager and increase overall CPMs, we work with multiple world-renowned SSPs to create a powerful ecosystem for our publishers. You get the ability to work with many partners through us and enjoy higher revenues for the same ad inventory you provide.
How you benefit from these SSPs?
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We are filling your remaining unfilled impressions with the powerful SSPs we work with, enabling you to monetize your entire inventory without missing a single impression.
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We pick the SSPs that are strong in the geography your audience belongs to, so you can have higher CPMs for any site that operates anywhere around the globe. Hence, you get the opportunity to touch local demand and increase your CPMs and fill rates.
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You will have the flexibility to work with any SSP partner we work with and reap the benefits of
using different value added SSP technologies through a single partner.
Which SSPs are we working with?
Adform
Adform provides pure performance driven technology for results oriented publishers. Denmark based company brings the industry’s most publisher-centric ecosystem for putting your inventory to work.
AppNexus
An US based SSP which delivers advanced controls that can help publishers to maximize their revenues via mobile, desktop, native, and even video. Appnexus provides DSP and Adserver products as well.
Criteo
Criteo is a high technology re-targeting firm which shows related ads to users by using certain algorithms. In addition to their powerful DSP, they are operating at the publisher’s side as a SSP.
Index Exchange
USA based global advertising marketplace where premium digital media companies sell their ad impressions transparently and in real time.
Smart
Smart is a French company which has a integrated ad management platform that includes real-time bidding, video and mobile.
PubMatic
US based leading SSP that has been introducing a number of unique innovations to advertising. PubMatic allows publishers to access more than 400 demand side platforms, ad networks, and ad exchanges.
RTB House
RTB House offers digital advertising solutions worldwide. It is based on technology retargeting and real-time advertising on RTB models.
Rubicon Project/Fastlane
Rubicon Project helps publishers with effectively selling their ads better by connecting with premium buyers in one of the biggest ad marketplaces in the world. Its headquarters placed in US.
What you need to know:
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Different SSPs have different payment terms. Unlike Google’s 30 days payment period, their periods differs in a range from 45 to 90 days.
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You need to make sure the quality of your traffic is top notch; it should be clean and free of fraud. SSPs monitor your traffic and rank it accordingly, so to have a healthy and long run relationship with them, qualified and secure traffic need to be ensured.
- Please fill out the form below to start working with us and enjoy higher revenues from our powerful SSP partners! We will also give you a tool to calculate an estimation for how much extra you can earn by working with these SSPs through us.
What is an SSP?
A supply-side platform (SSP)or sell-side platformis a technology platform to enable web publishers to manage their advertising space inventory, fill it with ads, and receive revenue. Many of the larger web publishers of the world use a supply-side platform to automate and optimize the selling of their online media space.
A supply-side platform is basically the publisher equivalent of a DSP. Where DSPs are used by marketers to buy ad impressions from exchanges as cheaply and as efficiently as possible, SSPs are designed by publishers to do the opposite: to maximize the prices their impressions sell at.